Web Design Blog : Toolkit Websites

Web Design Blog

To template or not to template


We have often found ourselves explaining that we don't work with templates. It's not that we have anything against templates as such, but every design we create is made bespoke to the clients requirements based on an initial call we have with them at the beginning of the build. We like to think it's our unique selling point... let us explain why we think it's so great.

There are a multitude of free, easy-to-use web design templates that are currently available on the internet. Some of these are ready built, cheap to buy and easy to apply. The issue we have with templates isn't anything to do with how they look or function, it's not even because we feel like our designs are better (check our our portfolio)!

The reason we don't work with templates is because that template is not unique to you. Anybody can pick the same template and use it on their website, and for us, we feel that exclusivity is best. We want your website to represent your business, and to be consistent with your branding. We work with you on cultivating the exact design you are after, with our unlimited design policy.

On-line is where first impressions really do count. It’s best to have your own unique design that can’t be found anywhere else. Of course web designs can be similar or have similar elements (you can't copyright code or development!) but you can have it bespoke made to your brand, your colour scheme, using your own images and of course your logo.

We work on a basis where we will work on the design until you are 100% happy with it. Unlike a template, if you feel the logo should be on the right instead of the left, we can do that. If you want to try a slide show instead of a static header image, we can do that too. In fact, we can pretty much change the design to reflect exactly what you're after (within web best practice guidelines of course!)

Before you can have your own design created, you need to find a website design company that understands your brand. Here at Toolkit Websites, we have an initial call with you to determine what it is exactly that you need and whether we can fulfil it. The best thing about working with us, is that you are allowed to change your mind, you're allowed to express your ideas and suggestions. It's all part of the creative process. Or, if you'd rather leave it to the experts, we can create a bespoke design that we feel really suits your business.

Hiring a web design company over buying a template also gives you peace of mind that not only will they make sure your website is mobile friendly, optimised and has the best chance in Google rankings, but it also means you have a support line if you need help or get stuck in the future.

Get in touch today - contact us!