Web Design Blog : Toolkit Websites

Web Design Blog

Iconic Logos, then and now.



Did you know that it took Apple 22 years to decide on and develop their logo? Nowadays companies are taking their logo design, reworking it and revamping it to keep up with the times, and no one escapes the "aging" process. Not even Google!

We take a look at some of those iconic logos we know and love today, and how they've changed to adapt to the simpler and responsive web.


Airbnb have come a long way from their old, blue logo with white border. The bubble writing style has been used many times before, and the new airbnb logo exudes a much simpler and cleaner looking logo. They also opt to just use the icon on it's own, now that it's become more recognisable and familiar.


Spotify are now regarded one of the top companies for streaming music. And with this, their logo has now become iconic too. Again, like Airbnb they can drop their name altogether and the icon can stand alone. The change in colour, and making the logo overall more 'flat' follows the latest trend and means they look fresher and more up to date.


Netflix have developed their very own phrase, coined by the people that use it. "Netflix and Chill!" But it's logo has also undergone a change, again by giving it a simplification and removing the shadow. embossing on the previous design. The Netflix logo is now a lot more dynamic and can be used on various backgrounds/ colours and textures.


Dropbox are the number one service for storing your files, pictures and more on the cloud, for free! Their sketch style logo, with 3D elements has been stripped back and created in a 2D flat design making it a lot more contemporary and less fussy. The colour has also deepened, meaning that the contrast against white is much more striking.


Twitter underwent a transformation by changing their cartoon style logo and giving it a more professional touch. That included removing extra detail such as the rounding of the feathers, the tufty top and the elongated tail. For such an iconic logo, it has undergone quite a large change, without much impact on the brand itself.

Google. The giant made the logo change just recently after the launch of Alphabet, it's umbrella company. Choosing to modernise the existing Google logo to be more in the style of the logo for Alphabet, a lot of people noticed the change and had a lot to say on the matter! We think it's effortlessly cool, and we love that they've kept the original colours in the new typography font.

Yes, Facebook changed their logo this year too. It didn't get as much as a reception as Google's did, but mainly because the change was very slight. You can see that the 'a' is the letter that has been modified the most, and the font is overall slightly more rounded and modern looking. Again, we give it the thumbs up!

As you can see, all brands need a revamp every now and then. In an industry that is so fast paced and with new trends coming and going by the day, it's important to give your company that extra boost. Whether it's giving your branding a new look, changing up your website design, or going for a different style entirely.

Take a look at our logo design portfolio and services!
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Stop Worrying About "Above the Fold"


When it comes to designing your website, we've heard many clients worrying about their content not being 'above the fold.' We've also heard clients say that they don't want their pages to scroll at all!

At one point, when the vast majority of people used desktops with relatively standard screen sizes, the 'above the fold' section of a web page was above a fixed line at a set point for everyone. Nowadays people are surfing the web on a range of devices, with different size screens. Responsive sites are becoming more and more standard which resize to the screen you are on. The above the fold notion or 'rule' is becoming less and less relevant over time.

Nowadays there are websites being used daily, with limitless scrolling. Take Facebook, Twitter, Pinterest and Instagram as examples. All of these sites are a continuous scroll of information. Websites are now adopting a similar vain, choosing to tell a story and use the space creatively on a web page rather than trying to cram all of the important information at the top of a page. Read more about life "below 600" here.

For a newspaper, the goal is for you to read the 'above the fold' section and entice you to buy the paper to read the contents. That should be your goal too. However, you want your visitors to explore your site/see your products, services and content and after that, get in touch or make an enquiry.

Think about the ultimate experience you want your potential customers or clients to take. Entice them in, make them actively want to scroll and read on and guide them with your great quality content. Let them explore your site and don't cram it all into the first paragraph or so.

When someone lands on your home page, you don't want to overwhelm them with too much information at once. What's the point in having call to actions for free downloads or offers when they don't know yet what they are for?

The home page needs to be a place that a potential customer or client can land and get the following information in a nice, easy to navigate page:

- Who you are (The company name, and a small introduction.)
- What you do (What products or services your business has.)
- Where you're based (The location in which your business is based or that you trade.)

This is just an example of the main information you want to showcase on your home page. Of course, you can have links that go through to the relevant pages or expand on that topic. You can go into more detail in the internal pages. You might want a page about the team and some background history to the company. You may want a page for each of your main services. You may want to showcase a gallery of images of projects or stock you have. You don't have to limit yourself to a small space without scrolling for people to get the information they need. In fact, having a website that doesn't scroll but is overloaded with information could make your bounce rate higher!

In the Web Design industry, things can change quite quickly. New features, functionality and trends come and go fast and Google are often making tweaks to what they deem as "good quality" or "mobile friendly." As long as your website has well written content, is well thought through and planned and is an enjoyable viewing experience for people browsing it, then that is all that matters.

As your Web Design company, Toolkit Websites take responsibility for the design. We can come up with the creative, the suggestions, the tweaks and changes. We can assist you with SEO suggestions and best practices. All you need to do is bring the content and the knowledge of your business to make sure your website is the best representation of your business as possible.

Check out our website design services for more information.
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Website of the Week: Little Heroes



This week's website of the week goes to Little Heroes. From familiar established brands to the new and exciting, they cater for both boys and girls from newborn to 10 years old. Opened in 2007, Little Heroes is an independent toy shop located in Fulham.

Senior Project Manager Andy started off by creating a first draft that incorporated the clients existing logo branding. Using the tone of red, and matching it with a neutral combination of white and very light grey.

The home page features a slide show using beautiful imagery, which is always important when it comes to catching the attention of potential customers.

The website design is not overcomplicated or fussy, favouring a simple layout. The pages are each laid out very differently depending on the content, and are featured in a way that is easy to navigate and find the items you are looking for.

The brands that Little Heroes deal with are showcased on the home page. People are always drawn to familiar and trusted brands or accreditation logo, which ensures people that you are also a brand to be familiar with and trusted.



The website clearly lets people know how to visit, with a full width Google map at the bottom of the home page. This enables people to use the Google Maps features for directions and/or a GPS system.

The about page features a 360 degree Google Virtual Tour. This is a great feature for a business with a set location or premises. People can have a virtual tour, and physically navigate around the store to take a look at what they might expect to see when they visit.


The toys section is set up in various categories, which make it easy to select what type of item you are looking for. Once you've got a good idea of the items they stock, you will know whether it's worth a visit or not!

As with all websites, the contact page is an important aspect to have. This way people can get in touch with you with any queries, questions or even a review on their experiences. All engagement is good engagement, so it's recommended that you supply people with details to be able to contact you.

The client was particularly happy with the end result, and said: "I have had a smooth run with Toolkit Websites and am very happy with the service. For someone like me who is not very technically minded, it is great to be able to talk to someone about the project at every step."




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Facebook's Dislike Button - What does this mean for brands?


When Facebook's CEO, Mark Zuckerberg said: "people have asked about the 'dislike' button for many years. Probably hundreds of people have asked about this, and today is a special day because today is the day that I actually get to say we are working on it, and are very close to shipping a test of it." a lot of people were celebrating. The idea of a dislike button, the opposite of the like button currently available on Facebook, is welcomed by many people.

When it comes to Social Media etiquette, the like button has caused confusion for some, when it comes to 'liking' statuses or content when the topic matter is sad, or needs to be met with a reaction of empathy. 'Liking' someone's status when they've announced that they are unwell or they've lost a loved one isn't something people feel comfortable doing, and therefore has meant an alternative to the like button has been requested time and time again.

Some people have worried about a dislike button being rolled out, saying that it could encourage bullying, or negative responses. People would feel less inclined to post on social media, if a thumbs down could be given to the post.

Wired magazine and many other tech related publications don't believe that Zuckerberg will roll out a thumbs-down 'dislike' button. In fact, they think it'll be much more aimed at the empathetic and caring side of showing sympathy for posts that aren't happy or 'likeable.'

Facebook is a large and friendly place for brands too. Consumers take to Social Media to voice their opinion and complaints as well as their recommendations and rave reviews. But on Facebook, if a brand posts content, people are limited in what they can do for a response. At the moment you can like it, share it, or comment. In order to disagree or show displeasure with a topic, you'd have to comment and explain why. This is much more effort than hitting the like button, with one click.

In a Q&A session last week, Facebook founder Mark Zuckerberg revealed that his company is working on a way for Facebook users to express different emotions.  Zuckerberg didn't reveal much more than that. He did indicate that the intent of this new button would not be to facilitate "down vote[s]."

Could a dislike button change Facebook?

Yes. If Facebook became a place where users can do more than like content, it means that brands in particular will need to keep an eye out for the response to their content rather than just measuring likes and shares.

Whether it's a thumbs down "dislike" button or not, it's still a new way for people to express their view about content posted, and this may require brands to rethink the way in which they interact with their Facebook fans and evaluate their effort.

It's likely that Facebook is aware of the potential issues associated with a Dislike button and it's more than likely that they'll have this in mind when designing the new feature. Either they will go ahead with a dislike button but keep the feature separate to brand/ business pages or something else will be implemented entirely.

The one thing that this announcement does show, is that even big brands like Facebook are subject to change and that they listen to their consumers. The subject of a dislike button has been mentioned by Facebook users for years... so we're interested in seeing how they go about applying it.
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Toolkit's Guide to: Weather Widgets


If you have a business that relies on the weather, or the weather is something that clients or customers will take into account when buying your services/ booking with you, then having a weather widget is a great way of letting them see what the weather will be like or is like at your location.

For example, if you are a hotel or B&B you may want to show a weather forecast so that customers can check how it will be for their stay. This makes for a better stay, expectation and they will line up activities or plans accordingly.

Most people check the weather either on the News or online anyway, but having it accessible and easy for them to see on your website is a nice touch.

There are plenty of free Weather widgets that you can use and embed on your website without charge at all.

It is recommended that you use one that doesn't display adverts on the page you click through to, as this may be an opportunity for your customers or clients to click on those adverts and come away from your page. The idea is that you hold their attention and potentially their custom!

An example of a free weather widget is by Accuweather.

Simply choose your location, language and unit and the preview of the widget will appear below.

Here you will be able to choose what size the widget is and how it will look on the website, before clicking through to collect the code.

Once you have the code you can embed this onto your page in the HTML view. Or you can send it to your web design company to apply it for you.

 
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Website of the Week: UES London


This week's website of the week goes to UES London. They are a specialist tutoring and course provider for US and UK entrance tests.

UES London already had their original website built with us. They came back to get their website redesigned with us in order to bring the website up to date, on our responsive platform and with a sleek new look. The web design industry is such a fast moving industry with new features and functionality becoming available, and new design trends coming and going at a fast pace. This means that keeping your website fresh and up to date can mean that every so often (we suggest every couple of years) you can take a look at your design, website layouts, and look at improving and tweaking it.

Project Manager Lauren started off by creating a first draft on our responsive platform that requires a tableless design. UES London had a brand expert on board which enabled us to use their custom font, and a design that took inspiration from American College memorabilia. The multi-column layout is unique in the way that the content is laid out and easy to follow.

The website features a responsive sidebar that turns into a header image, when you are viewing it on a mobile or tablet device. The header is a vintage style image with a filter, which is largely targeted at the audience the website is made for. The younger, college/ student audience will understand the style and it will appeal to them.

You can see below, how the website looks on a tablet, adapting to fit the screen it is being displayed on.



And again, here is how it looks on a phone device.

Having a website that is responsive or has a mobile version is integral to your website being deemed mobile-friendly by Google.You can find more information about this in our Responsive Vs. Mobile site blog post.

Take a look at our redesign portfolio to see other website transformations created and designed by our Redesign Project Manager and the team.
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Create your own #hashtag on Twitter



You may have seen a lot of hashtags on Twitter. On a daily basis new ones are being introduced, and there is always a top topic of hashtag trending depending on current affairs. Popular ones include #fridayfeeling #mondaymotivation #ff #followfriday #tbt and more.

When you first begin using Twitter, you may find hashtags confusing and quite annoying! But as you become more comfortable with tweeting, you will begin to see that they are actually quite useful - they connect you to vast and varied communities you would otherwise never have discovered.

When using Twitter, it might be worth creating your own hashtag to follow at the end of your Tweets or interaction with other Tweeters.

Hashtags are a community-created way of organising information on Twitter. Anyone can create and use any hashtag that they like.

Why?


Because people can click on a hashtag and see all Tweets using that particular hashtag. It could also work out to be your motto or slogan. It may even begin trending!

For example, we tend to use the hashtags: #toolkitwebsites #webdesignsouthampton #passionatesupport

This means that our business name, our top keywords and our USP are featured in each one.

 

How to create a hashtag


Firstly, you will want your hashtag to represent your brand but you also want it to be short and sweet. Come up with a list of several potential hashtags that could be used based on your business name, event, etc.

Check to see that your ideal hashtag isn’t already in use. And scope our what hashtags exist, that are already popular.

Use your hashtag, and let your target audience know that you will be using it to engage discussion, spreading the use of the hashtag and more.



Don't make a hash of it! #toolkitwebsites #webdesignsouthampton #passionatesupport
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PC vs Mac


The battle between PC and Mac has been an ongoing debate in the technology industry for some time now. When it comes to deciding what to use or buy, we have a simple guide to follow depending on you as a person, what you expect your computer to do for you and what you want to use it for!

The best way to describe the difference between a Mac and a PC is that they are two different ways of thinking. In most cases you can come to the same result using either but they will go about it in a different manner.

Design


One of the biggest differences between PCs and Macs are how they look. Steve Jobs, late Apple CEO, focused on the appearance of his company's products meaning that they look sleek, high tech and expensive. If you look at a Mac you'll find they look much more futuristic and attractive than most of the PCs available to buy.

Apple has carved out a reputation for being the ‘alternative’ choice for those that see themselves as an individual, which is what art is all about. Macs tend to be the best platform for design and creativity due to the strength of the applications available for it.

On the other hand, PCs don't come from a single manufacturer, so there are a variety of different designs and styles. Some are more attractive than others, and you have a lot more choice depending on your personal preference.


Price


Macs are notoriously pricey, with the baseline price of £1000 for a decent Mac computer. There are also a number of highly priced PC's too, depending on specification and functionality. Apple has chosen to build the Mac around higher-end computers with costly components, where you can find PCs on the market that are cheaper and depend on your budget.

Unless you’re editing video, graphic design etc. then you probably don’t need to spend that amount of money on a Mac.

Tech Specifications


This completely depends what you want your computer for. If you want it for design and more comprehensive uses, a Mac is better suited to your needs. A PC is perfectly fine for general surfing of the web and tasks such as word processing, but there are some elements that you may find more satisfying on a Mac when it comes to more technical tasks that you want to complete.

PCs come in a wide variety of shapes and sizes. You can choose from Acer, Compaq, Dell, Toshiba, HP, Lenovo, Samsung, Sony and more. Each offering their own configurations, models and software that comes with it.



Availability


Apple is selective about where their products are sold. Whereas PC manufacturers are available in a much wider variety of stores. Microsoft for example licenses its Windows operating system to other companies meaning you'll find them in more stores than Mac computers.

Security


A big difference between Mac and PC is the level of security you can expect from viruses. Because the vast majority of the world's computers run Microsoft Windows, most attacks focus on PCs. This does mean that Macs are less at a risk of security threats. This doesn't mean that Mac users should completely ignore security.

A summary


One thing that both Mac and Windows PC fans have in common is passion for the brands themselves.
In the end, the choice of PC or Mac depends upon you more than anything else and your personal preference.

Why not take a short quiz to find out which one you might be better suited to?

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Toolkit's Guide to: Online Booking Facilities


Online booking facilities are great for making your life easy. Before you add one to your website, you'll need to consider a few things first.

Do you really need one?

It might be an obvious question to ask, but you'll need to consider whether you need an online booking facility before adding one. It's an attractive idea to have clients or customers able to book a room, event, service, venue, appointment etc automatically through your website, but you need to think about it from the users point of view.

Firstly, it needs to be simple and easy to use. Not everybody that lands on your website is going to be comfortable filling in details (or making a payment) through a third party booking system. You'll need to do your research on the booking system you intend to use, and test it out to make sure it's easy to use.

Secondly, you need to be able to keep track of each booking and/or demand. There are a number of booking facilities that can be synced with your Google Calendar or email account. The booking system will need to take the exact details you need in order to do business with the person who is booking and a system needs to be established to make sure that each one is received and dealt with accordingly.

Do your research...

If you are looking to take payment through your booking system, then you also need to be aware that some third party booking systems may take a cut. You may have a booking system that requires you to pay to use their services in order for you to access all of their features and plugins.

You will also need to check that the company have a good support service. In case you get stuck or need help with using the booking system, or something goes wrong, you're going to want a customer service line or email address that you can contact in times of need.

By doing your research, you can find a number of companies that provide great looking booking systems for free. Just be aware that your web design company will not be able to offer you help or support on a system that does not belong to them. They'll be able to help you with implementation of the booking system on your website, but will be unable to manipulate, change or edit the system in anyway.

Examples of GREAT booking systems...

We've come across some really good booking systems that offer free options, and that look great. One of these systems is called You Can Book Me. They have great customer service, the booking system is really easy to set up and manage, and they have a dashboard with a host of options or items you can edit and update as you wish.

Below is an example of how it could look:


In the dashboard you can dictate what dates and times are available to book, how much you want to charge, what details to collect from the person booking and more. You can also manage what information you want sent to the person who has booked, and whether it is by email, text or other.


Some other great third party booking systems include:

Skedda (venue booking) 
Smooth Book (appointment booking) 
Square Up (purchasing products) 

If you have any questions at all, let us know!
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Stock Photography Vs. Professional Photography



When it comes to imagery for your website, you will need to make the decision of whether you have images of your own that are good enough to use, or if you'll need to rely on stock photography.

Why is it important to have good quality imagery?

Because the first impression made by visuals on your website will reflect the quality of your services or products. People can easily and quickly make a judgement just from visual imagery on a site, and if you're using blurry, grainy or unprofessional looking images, this can have an impact on how your business and its services are perceived.

Professional Photography

If you can get a professional photographer, then we highly recommend it. Having high resolution, creative photos taken of your actual products, business, team or service related photos is a massive bonus to having your website look great, be a true representation of you and your business and will create the ultimate first impression.

Some websites that we've created, where the client has invested in a professional photographer, are some of the best in our portfolio simply due to the quality and colour of the shots. You can see these below.




Stock Imagery:

If you don't have professional images of your business, services or products then stock imagery is a great solution. Most web designers have an account with a stock imagery site. We have one with Shutterstock, meaning that you can take a look through the library and select images to use from there.

If you search well enough, you can find some really good photography. Some favourite sites of ours that use stock photography well can be seen below:



Combining Stock Photography with Professional Photography:

Again, something that can make a site look really visually engaging is having a mix between stock and professional photography.

Combining abstract stock images, with product or service photos can make for a really nice visual experience.

Your web designer will help you choose what images work well together, and what will slot into the design well. Never be afraid to say that you'd like to see something different to see how it would look. Web design in particular is a very subjective topic. What you may like another may not.

Getting the perfect balance of imagery, whether it's photos, graphics or illustrations can be the different between a good website and an excellent one.



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Google's Business View: Virtual 360 Tours



Did you know that Google offer a service called "Business View" to help enhance your presence across Google with a premium quality, 360º virtual tour powered by Street View technology.

When you get in touch with Google to discuss your requirements, they will then schedule a photo shoot with you at a time that is convenient. Google have a list of "trusted" photographers and agencies that you can select from when it comes to having the shoot done at your premises. With a trusted photographer or agency based in a number of locations, you have a long list to pick from.




What businesses would benefit from a virtual tour?

Any business that is client facing. Whether you are a restaurant, hotel, photography studio, animal hospital or something else you can have a virtual tour for people to see your business premises, location and to get familiar with your company before physically coming to meet you.

How is this an advantage?

If your premises is part of your business identity, or may sway a client or customers decision in working with you, of course you should show it off. Let clients have an insight into your premises or location and let them be impressed.

Examples of Virtual Tours

To see how it looks on a website, visit the links below!

Google Business View Examples
Freddies Restaurant



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Fitness Friday - In the Office


As #FitnessFriday was a trending topic on Twitter on Friday, and we have some real fitness fanatics here at Toolkit Websites, we thought we'd put together a few fitness tips for anyone that works in an office environment like us.

Obviously, we love working with websites and computers but are the first to admit that in this industry it can be difficult to find the time and opportunity to focus on health and fitness.

BUT, it is not impossible!

1) Find a sport that you love

The first and best step you can make towards becoming an active individual is to find a sport or active past-time that you enjoy. You can then take part in the evenings and on weekends; whenever you find you have some spare time.

If you have passion for something, you are far more likely to continue it consistently. Not only will this keep you in shape but it will help you to feel better physically and mentally when you are at work!

2) Drink lots of water

This is something you can do easily when working in your office, so you have no excuses. You probably need your tea and coffee to get through the day but it's a better idea to try and drink 3 litres of actual water too. Perhaps follow each tea with a small bottle or pint glass of water so you get the best of both.

As well as hydrate you and proven to solve a variety of health issues, this will curb your hunger pangs and stop you from snacking unnecessarily, which is easily done when you are sat down at your desk all day.

3) Eating healthily

More on the topic of food, a lot of the time eating is something to look forward to in your day. This means you will probably, a lot of the time, overdo it and eat too much or eat too much of the wrong things.

The best thing to do is surround yourself with a limited amount of food and try and make it the good stuff. Pack yourself a lunch from home  and take it with you to work. Not only will you know exactly what you're eating but you can ensure that it's good for you. Keep it light, eat small meals and snack often to keep your metabolism moving even though you're sitting still.

Another option could be to take your lunch or a coffee break elsewhere and use the opportunity to walk outside with your co-workers for a short time to stretch your legs.

4) Running to work

Have you ever thought of running or walking to and from work? Perhaps you've always thought it was too far but if you use Google Maps to actually see the quickest route on foot between where you live and work - you may be surprised.

A 40 minute walk is a 20 minute jog and 20 minutes 10 times a week turns into about 3 and a half hours of running a week which is actually a lot more than the average person gets. Plus, you'd be saving money on petrol or public transport!

5) Get fit as a team

We are stronger together, so as a group there are many things in the work place that you can do to get fit and healthy. Organise some weekly sporting activities within your workplace and encourage some healthy work-place competitiveness and team-building while you get into shape.

Cooking healthily together is also great fun. Perhaps take turns weekly to provide your office with a healthy meal, share recipes and experiences and even indulge in a cheat day once in a while to reward yourself on your new healthy lifestyle! Because let's face it, everyone needs to indulge every now and again.

Hopefully we've inspired you to make some changes in your day to day office life.

Do you have any tips of your own for us?
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Toolkit's Guide to: Embedding a Youtube Video


When it comes to embedding your Youtube videos onto your website, there are some easy steps for you to take.

The first step is to go to your video URL and click on the "share" option:


The next step is to go to the "Embed" Section:


Once there, you will be able to fill out any personalised items that you want. For example, if you don't want "suggested videos" to appear at the end for people to click, you'll need to make sure that you specify that. You can also give the video a size and whether the title is shown or not.


You can then copy the Embed code shown at the top that looks like this:

<iframe width="1280" height="720" src="https://www.youtube.com/embed/qsPeTUrfLns?rel=0" frameborder="0" allowfullscreen></iframe>

This is the code you need, to embed the video onto your website.

Now, you will need to login to the Toolkit, go to the page that you want to add the video to. Click on the "Source" of the page as seen in the screen shot:




You will then need to insert your embed code into the Source:



Then press the source code again to see the iframe has been positioned. You can double click on it to change it's size etc.


Click "Save Changes" and your video is live on your website page!


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Business Growth = Website Expansion


A good business is one that is open to change. In the business world, being unwilling to adapt or be flexible will mostly end in failure. Every business has it's own challenges that it faces over time, whether they are a fledgling start-up business or if they are a well established business that is facing an overhaul or change in the way that they operate, there are peaks and troughs in every scenario.

When a business expands:

When a business has a model that is working for them, making the business larger is a possibility. This also means that the worth of the business increases, you could see more staff being added to the workforce and more money in the budget. With this comes more revenue for marketing to expand further, an opportunity to increase brand awareness and the ability to take a closer look at your website.

Your website is your business hub. People who want to know more about you and your services will undoubtedly Google you to see what your website is like, and to read articles related to you and your services. This could be customer reviews, blog posts you've written, your Social Media presence and more.

This means that your website design will become one of the most important marketing tools you have and it's integral that this gives the potential customer or client a great first impression and all of the information they need.

You may have started out with a small sized website to get a website presence instated. Usually a small 5 page package is perfect for businesses who haven't yet got a website, that want to give basic information such as the background history, a brief summary of services/products and information on how to get in touch with you.

Overtime, you may find that as your business grows, your website needs to grow too. It might be that you have a lot more services on offer that you want to give more detailed information about. It might be that you want to start relying on your website to generate bookings automatically, so you may need to look at a third party booking facility. As the business grows or changes to adapt to the economy and target audience needs, you may want to give your website a completely fresh look and change your branding or the design in general.

Our Redesign Services

At Toolkit Websites, we have an Account Manager who specifically works with people who feel that their website needs to evolve as the business does. You can call us and discuss your vision, and we can make a strong suggestion on what steps you can take to make this happen. Our redesign service can be used to modernise your website and bring it up to date, (technology and design styles are constantly changing), or it could be that you want to reorder your pages and increase your package allowance.

What ever it is, you can be assured that we're experts in that field and can point you in the right direction, even if you're not quite sure what you're looking for. We have an extensive portfolio with live examples to show you, and a creative, ambitious team with new and innovative ideas!


Humble beginnings...

At Toolkit Websites, we ourselves have evolved over time. The business, under the name of Green Design, first started building websites specifically for the marine industry. Soon we had a number of high profile clients such as the Volvo Ocean Race, Ellen Macarthur and the Louis Vuitton Cup.

With the bursting of the dot com bubble, and high profile sailing events being cut back, the business had a long hard look at how it wanted to position itself going forward. Marcus and the Team devised a five year plan to diversify the client base from solely marine based clients, to all sectors of service and manufacturing industries.

An ambitious expansion plan was adopted. As a result, our client base now numbers over 2000 based all over the UK and a few international clients dotted around the globe! The business expanded from a simple home office, to a successful business located in a prestigious head office in Carlton Crescent, Southampton.

A success story...

With an innovative approach to change, and keeping our finger on the pulse to make sure we keep up with digital trends and design, we have a team bursting at the seams with creative vision.  We encourage our team to be open to ideas and suggestions and are as flexible as possible when it comes to creating outstanding websites for our clients. 
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